Undergroundnetwork


Great tits cope well with warming by underground
May 10, 2008, 4:30 pm
Filed under: Journalism | Tags: , , , , , , , ,

How important is a good headline?

The most read BBC News story yesterday and today was titled “Great tits cope well with warming“.

Okay, I admit it, I read it! Needless to say, the article was not what I expected. I assume many others felt the same. Perhaps this shows how dirty minded BBC News readers are.

As it turned out, it was a fascinating read!

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